Using Customer Profiles to Find the Perfect Promo Products

Jan 8

When business owners are asked about the customers they serve, many times, their response is: "Well, we serve everyone…" If a company served everyone, it would be impossible to build a succ...

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Why You Should Be Having More Fun at Work

Nov 27, 2025

In the past, the words "work" and "fun" were two very different concepts that could never be caught in the same sentence. The old school rationale taught us that if you are enjoying yourself at wor...

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How Promo Products Can Make a Lasting Impression

Feb 2, 2025

How would you describe your company in 30 seconds? This common sales technique is known as an elevator pitch, and the goal is to captivate the attention of your potential clients and explain how ...

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What Millennials Want (And How to Work With Them)

Sep 12, 2024

Many people agree that there is a high demand to diversify the workforce with young specialists bearing fresh ideas and new perspectives. Furthermore, we need to prepare this growing generation for...

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How to be an Empathetic Leader and Still Get the Job Done

Aug 14, 2024

Empathy is the ability to feel the same emotions felt by someone else. This trait allows you to feel pain for a friend whose going through a divorce, or excitement for a sister who was recently pro...

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5 Fail-Proof Ideas for Your Business Instagram

Apr 7, 2024

What generates over 95 million photos and videos each day, 4.2 billion likes daily and has 700 million active users? You guessed it – Instagram. This photo and video sharing social platform h...

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Your Guide to Decoration Methods: Part 1

Feb 24, 2024

How do you decide which type of decorating method to use when so many possibilities are available for customized apparel and products? Each decorating choice has various advantages. In this blog, w...

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7 Ways to Instantly Make Your Website More User-Friendly

Jul 24, 2023

With more and more people preferring to conduct business exclusively online, a user-friendly website isn't just desirable, it's required if you want to be successful. These seven tips will help you...

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Your Graphic & Web Design Cheat Sheet

Mar 31, 2023

The world of graphic and web design is complicated and there is a lot of terminology out there to learn. To help you out, we've put together a cheat sheet with answers to some of the top graphic de...

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Why You Need Promotional Products

Jan 19, 2023

In a world of ever-changing advertisement trends, there is one marketing solution that never grows old – promotional products. Studies show promotional products were ranked as the highest adv...

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How Promo Products Can Tell Your Brand's Story

Dec 13, 2021

Stories are powerful. From sharing stories around the campfire to writing fictional novels, storytelling has connected people together for thousands of years. But, have you ever considered storyte...

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Corporate Social Responsibility and the Beauty of Giving Back

Oct 16, 2021

Organizing a fundraising event. Donating food to a local animal shelter. Serving at a soup kitchen. No matter what you do to give back, volunteering feels pretty good, doesn't it? But it doesn't h...

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Your Product Decorating Questions Answered

Sep 18, 2021

You encounter promo products every single day. You hold them, wear them, and maybe even smell them. But, did you know every one of these products goes through an extensive design process, whether t...

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How One Hour Can Determine Your Success

Jul 9, 2021

After working a long, tiring day, all you want to do is plop down on the sofa and watch TV. The thought of laying on the couch spending hours of mindless activity is tempting to most. In fact, the ...

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How to Put Together an Onboarding Kit

Apr 16, 2021

Employee engagement starts the second a new employee walks in the door, so it's important for companies to make a good impression on their first day! The onboarding process shouldn't just be about ...

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Giving Back: The Importance of Corporate Social Responsibility

Dec 8, 2020

Whether you're putting together a fundraiser, donating food to a local shelter, or volunteering at a soup kitchen, supporting causes you care about makes you feel good and makes the world a better ...

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9 Useful Apps for Sales & Marketing Professionals

Sep 14, 2020

Your phone's ringing off the hook. You've got three meetings back to back. Emails are piling up in your inbox. And when you have a moment to book your next business trip, you wonder how you're ever...

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Branding 101: What Makes a Brand Powerful

Aug 31, 2020

A powerful brand is more than just a great logo and a mission statement (although those certainly lay the groundwork for any brand.) We live in a time where competition rises up on every corner, an...

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5 Simple Tips to Organize and Run Effective Meetings

Apr 11, 2020

If you work from 9 to 5, chances are you've sat in a meeting before. Whether it be a brainstorm session or roundtable discussion, it doesn't matter the industry you are in, meetings are inevitable....

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4 Steps to #Winning Social Media

Jan 2, 2020

Social media is one of the fastest growing and ever-changing media platforms in existence. What began as an online community for the younger generations, now encompasses billions of people across t...

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Customer Experience + Branding: The Relationship Goals of Marketing

Dec 5, 2019

Customer experience can make or break your company. How you and your employees treat customers directly reflects your brand's values. But the truth is, positive customer experiences can be difficul...

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Your Guide to Promotional Shirts

Nov 6, 2019

If you've ever run a 5k or attended a basketball game, chances are you've got a promotional shirt in your drawers somewhere. According to PPAI's 2019 Consumer Study, wearables are the #1 most popul...

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